Everything About SEO – Everything about SEO such as What is SEO ? , Benefits Of SEO , Who can learn & apply SEO ? , Terms related to SEO, [ And a Bonus ( in the end ) ] will be explained in a very simple manner.
Everything About SEO – Search Engine Optimization
Everything About SEO – What Is SEO ?
Whenever you enter any keyword ( any query or topic ) in the search engines ( like google, bing, etc ) , you get various search results. The process of ranking in the first page ( generally ) of the search engine constitutes SEO which is the abbreviated form of Search Engine Optimization. In this article essentially everything about seo will be covered.
Why SEO ?
In today’s hyper paced world ranking means everything. To be quite honest who in the world has idle time enough to scroll through every page of the search results ( many search results have 100s of pages ). Thus the need for SEO or Search Engine Optimization arises.
Benefits Of SEO
Without an iota of doubt the greatest benefit of SEO or Search Engine Optimization is increased ranking to generate organic ( natural / non- paid ) traffic to your websites. More frequently your site displays in search results more will be the visitors driven to your site, which in turn may convert into your customers or loyal followers depending on the quality of your content.
Who Can Learn & Apply SEO ?
Just about anyone. While the in depth study of SEO or Search Engine Optimization is complex ( isn’t any subject’s in depth study is complex ! ) but the basics of ‘ Everything About SEO ‘ can do wonders for various blogs & sites. There are a plethora of sites which offer free SEO education which would be really helpful for the organic growth of your site. When your site gets big enough & complex you should definitely hire an SEO expert.
Terms Related To SEO
When you optimize your posts for search engines along with audience consideration it is known as white hat seo. Here you follow all the guidelines so that your pages don’t get labeled as spam and you maintain trust factor with your audience. White hat SEO is a must for long term business or entrepreneurial firms.
When you optimize your posts for search engines only without taking any sort of audience consideration it is known as black hat seo. This sites often get labeled as spams and have low search rankings. People opt for black hat SEO in order to rank fast and make quick money.
On Page SEO
Everything inside your post constitutes On Page SEO. The title, heading , url structure , page loading speed , quality of content, alt text for images and internal linking are the various factors considered when being ranked by the search engines.
Off Page SEO
This takes into consideration domain authority ( power of a domain name ) and popularity of your site. How old is your site , how popular is your domain , how much people share your content etc are considered as ranking factors.
Everything About SEO ( bonus ) – How To Write SEO friendly Articles ?
Quick tips to write SEO friendly articles :
- Do Keyword Research
- Opt for Keywords with high search volume and low competition
- Include your focus keyword in title , heading , url , sub-headings & in between your content.
- Write alt text for your images
- Include internal links
- Give a proper meta description
That was the basics of “Everything About SEO”. Feel free to drop your queries in the comments section below.
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